MAZDA
GARAGE BRANDING
GTM Entry Way
The Garage. The idea. Yes, a garage door, but the concept was to create a space of intrigue. Let the light feel a little alley like, and create the potential for activity by leaving the door open a bit. Everything a little moody so that when you enter the actual space of the agency, there was a nice contrast of environments.
Role: Creative Director, Designer, Art Director, Door painter
As the agency prepared to move into a new space. It was my pleasure to get to shape different elements around our new environment. We created the 3-d data from a vintage plastic model kit of Mazda’s Cosmo. Then laid it out to the space and figured out how to get the thickness we needed. CNC reproduced the concept. The color was inspired from the raw plastic that the model initially was.
Role: Creative Director, Art Director
Mazda Cosmo Model Pieces
GTM Miata Chair
Perhaps a little sacrilegious to Miata advocates everywhere. But done with all care and love in the world. We found the perfect car. Trucked it up to the agency. Had our car prep company, work the sheet metal. A professional car upholsterer designed and refitted the interior seats. New paint job. Sand blast the engine block. Cut a top. All from one car.
Role: Creative Director, Artist and Grease Monkey
GTM Website
Role: Design Director
GTM Anniversary Book
An impact-oriented concept of a book. Our philosophy and concept very simple. Let the images and each spread present itself in a different energy. Our quantity was small, our budget tight. We printed pages digitally. Bound the book, with album screws and book tape. We were proud to share with new employees and clients alike.
Role: Creative Director
GTM Seasons Greeting
As each new holiday season comes around, a new hunt for concept ensues. Our concept. Create a living snow globe. Capture the activity surrounding its development toward reality. The activity a wonderful metaphor for the agency’s energy and also our thanks for the holiday season.
Role: Creative Director
